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20+ years of award-winning brow expertise.

4.3
Rated 4.3 out of 5 stars
Based on 20 reviews
Total 5 star reviews: 14
Total 4 star reviews: 2
Total 3 star reviews: 1
Total 2 star reviews: 1
Total 1 star reviews: 2
80%would recommend this product
20 reviews
  • R
    Ruth
    I recommend this product
    Rated 5 out of 5 stars
    2 months ago
    5 Stars

    Another exceptional product from Browaid to add to my Pro Kit. Great shade for cooler dkkn & hair

  • J
    jamie
    I recommend this product
    Rated 5 out of 5 stars
    6 months ago
    5 Stars

    This stuff is wonderful!!!

  • KT
    Karen T.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    8 months ago
    Best brow pencil

    This is my second purchase. I love the shape of the pencil gives me great brows . Wouldn't use anything else

  • CM Profile picture for Christina M.google logo
    Christina M.
    Verified Reviewer
    I recommend this product
    Rated 5 out of 5 stars
    11 months ago
    Kim

    Kim is amazing at brows she knows exactly how to shape them to suit your face and leaves them looking so natural yet defined. Every appointment feels effortless, and I always leave feeling confident.

    Her own collection is just as impressive my absolute must-haves are the Brow Blade for precision and definition, and SOS for that perfect finishing touch. They’ve become staples in my routine. Couldn’t recommend Kim and her products enough! 💖✨

  • KL
    Katie L.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    1 year ago
    Just amazing

    I’ve tried all the brands of brow pencils, gels etc and have never found the “one”. I saw Hannah Martin use this all the time on her instagram so thought I’d try it. Absolutely delighted. I rarely leave a review but this is just awesome. Definitely found my “one”!

Everyday luxury for your brows, Created by multi award-winning Brow Master, - Kim 0' Sullivan

BROW AID

Why is BROW AID different

We began with expertise.

Every product has been developed from years of working with real clients, understanding every brow concern, and knowing exactly what people need to achieve beautiful results with confidence.

Rather than following trends, BROW AID creates timeless brow essentials that are intuitive to use, perform exceptionally, and genuinely improve the everyday brow experience with products that:

  • Shape and define effortlessly
  • Create naturally polished brows
  • Support healthier-looking brows
  • Simplify your daily routine
  • Deliver exceptional performance
  • Suit every skill level
  • Designed to address every brow concern
  • Professional results with everyday ease