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20+ years of award-winning brow expertise.

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How to Fill Thinning & Sparse Brows

Master the art of realistic, hair-like strokes! Learn the step-by-step technique to pre-cleansing, setting your brows with clear hold gel first, and using a dual-ended brow pen to build natural-looking volume and definition.

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How to Get the Best Results from Your Brow Pen

Brow pens give the most realistic finish, but technique is everything! Watch this quick guide to master the 3 key steps:

Clean & Dry Skin: Prep the brow area with a damp Q-tip to remove oils and makeup that cause feathering or blurring.

Featherlight Pressure: Use the lightest hand possible to build crisp, natural strokes.

Pen Maintenance: Keep the tip clean with a water wipe to prevent product buildup and blockages.

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Mastering Application with Lash Lab Restorative Mascara

It’s all in the technique! Learn how to build length, volume, and lash-by-lash definition using light, thin coats—focusing on lifting from the roots for a weightless, clump-free finish.

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How to Use & Care for Your Brow Boost Multi Stroke Marker

Achieve full, feathered brows with precision and ease. Follow these expert tips for optimal application and product care:

Featherlight Application: Use very light pressure and short upward strokes to create natural dimension.

Build Colour Lightly: Layer gradually rather than pushing down to force definition or pigment all at once.

Keep It Clean: Since the tip acts like a brush, wipe it down with a water wipe twice a week to remove makeup buildup and ensure smooth ink flow.

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How to create the perfect brow 

 Prep & Coat with Browtox: Run it through the brow, teasing against the grain to coat every hair.  Brush & Set:Brush upwards at an angle using both the bristles and sponge for a manicured, natural hold.  Define with The Brow Blade: Once dry, use the lightest pressure with your pinky as leverage to add hyper-realistic hair strokes, layering tones for a full, wispy effect. 

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Brow Boost or The Brow Blueprint®? Let’s break it down! 

Brow Boost: Features a larger brush head designed to quickly & easily fill out sparse or very thin brows in seconds.

The Brow Blueprint®: Uses a smaller, ultra-precise tip for fine detail work and targeted gap filling. Plus, it’s dual-ended with two complementary shades so you can layer for a hyper-realistic 3D effect

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How to Fill in Brows for a Natural, Diffused Finish

Master effortless, fluffy brows with BROW AID®.

Define: Use the calligraphy-tip BROW AID® Brow Blade to etch a soft baseline for instant structure and lift.

Diffuse & Feather: Brush hairs downward to reveal hidden gaps, then use light upward flicks to fill in. Spoolie through to soften lines.

Volumise: Finish with BROW AID® Brow Mascara to coat wispy hairs for textured, airy, and full dimension. 

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Achieve balanced, natural brows with BROW AID®.

Fill & Shape: Fill in sparse areas underneath and along the arch using BROW AID® Masterstroke in Taupe.

Define & Soften: Use the spoolie end to soften any hard lines, then flip to the felt-tip side to draw precise, hair-like strokes following your natural hair growth.

Set & Lock: Coat and set brows in place with BROW AID® Browtox for long-lasting, lifted hold.

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Transform sparse brows into full, defined, natural-looking arches using BROW AID®.

Set & Prep: Apply BROW AID® Browtox to lock eyebrow hairs in place before applying color.

Map & Fill: Use the pencil end of the BROW AID® Masterstroke Brow Trio to map out your brow shape and fill in sparse gaps seamlessly.

Detail & Blend: Use the fine felt-tip pen to draw fine, hair-like strokes for extra dimension. Blend with the attached spoolie, then lock it all in with a final coat of Browtox.

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Effortlessly fill in and volumise slim brows using BROW AID®.

Balance & Control: Rest your pinky finger on your cheek for stability while applying light, upward strokes following your natural hair growth.

Fluff & Define: Use the Petite Stroke marker side of the BROW AID® Masterstroke Brow Trio to fluff out, fan out, and add body to sparse brows. 

Detail: Flip to the angled two-prong tip side to seamlessly create fine, hair-like strokes and complete your brow look.

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Get full, lifted lashes and defined brows with BROW AID®

Lift the Roots: Blink into the wand and wiggle at the root before pulling through. Think lift first, length second.

Sculpt & Fan: Pull outer lashes outward and layer in light strokes while the mascara is still wet (one eye at a time).

Layer, Don't Load: Avoid re-dipping early. Wiggle, lift, and comb through to separate without weighing down.